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Go South Coast

About Go South Coast

Go South Coast is made up of the following companies:

more bus

more bus operates quality bus services across Bournemouth, Poole and the surrounding area with a fleet of over 160 vehicles. The company continues to invest in its fleet with the addition of 36 new vehicles in 2012 operating on the successful m1 and m2 bus services linking the conurbation. This service has now been operating for 10 years.  To celebrate we have fitted USB charging points for our customers to compliment the free WiFi with spacious and modern interiors. Working in close partnership with the local authority 'more' has successfully helped improve the quality of bus travel - Poole has seen the number of bus journeys per head increase 72 per cent in the last decade, while in Bournemouth the figure was 62 per cent.

The Company continues to develop and evolve, and with the help of our most important asset – our staff – we are pleased to offer a reliable, comfortable and friendly bus service that gives good value for money.

We are the proud winners of the industry RouteONE "medium bus operator of the year 2014".

Salisbury Reds & Tourist Coaches

Salisbury Reds buses were first introduced in 2008 but original evolved from Wilts & Dorset which was officially 100 on 4th January 2015.  This year will be marked with a special centenary event to show how far we have come.

The Reds network continues to be popular choice for local residents and like many others have embraced the new technology of the key smartcard choosing to buy their bus travel in advance online.  By working closely with Wiltshire Council our bus stops are now fully NFC enabled giving our customers live bus times straight to their mobiles.

In this historic tourist area, Salisbury Reds works in close partnership with the local councils to ensure our environmental impact is minimised to help preserve the historic medieval town.
We are the proud operator of the Stonehenge tour which can proudly be seen running through this historical area.

Training is vital for our business and we have a well informed and motivated workforce which helps to grow customers across the network of services

Tourist is one of the Wiltshire's biggest and best known coach operators providing executive coaches, standard coaches, mini coaches, and school and college buses. Tourist coaches are a familiar sight across the UK and the continent.


Bluestar offers high quality services to residents of South Hampshire with a strong focus in and around Southampton. With a strong easily identifiable local brand, Bluestar continues to go from strength to strength. We have a strong presence in the city centre and during 2014 we opened a new travel shop.

Our whole fleet is fully equipped with free WiFi and some routes now have USB charges too, ensuring our customers can "charge into town".

Working closely with the local authorities, communities and customers, Bluestar is at the forefront of ensuring a sustainable and vibrant transport network exists in South Hampshire. In 2015 we launched joint smartcard ticketing initiative Solent Go which means customers can use one ticket for buses, ferries and hover travel.

Since 2008 Bluestar has also been working in close partnership with The University of Southampton in the provision of the extremely high quality Unilink bus services which has a strong and independent brand that is well known and respected in Southampton.

Southern Vectis

Southern Vectis has been at the heart of Island life since 1929 and is very much part of the fabric of the Island. Providing an extremely comprehensive and high frequency network connecting the core population areas, Southern Vectis offers a real and attractive alternative to the car. Working closely in partnership with the Isle of Wight Council, Southern Vectis delivers high quality public transport solutions that seek to meet the Island's travel needs and aspirations now and into the future.

The company also operates a range of tourist focused services across the island, including the famous 'Needles Breezer' tour, reputedly the most scenic bus tour in the British Isles. Vectis Blue is the brand name for its school transport, carrying 5,000 students each school day in a fleet of modern high-spec vehicles.

The islands buses run from early to late, seven days per week, 365 days per year (including Christmas Day) and up to 3am on Friday and Saturday nights.

In April 2012 and introduction of through ticketing from the island to London in conjunction with National Express and Hovertravel.

During 2014 we have been recognised for our work to make our buses Dementia friendly.


In June 2012, Damory Coaches was awarded a transformational contract from Dorset County Council to operate local bus services requiring around 180 vehicles on a five year contract. As well as providing coach and bus hire, Damory provides a number of bus services in Dorset, linking up rural communities and providing an important service to residents.

Damory has seen some significant change during 2014/15 and now operates a number of commercial routes as well as an investment of £0.5m of new Optare Solo's

Hants & Dorset Trim

Hants & Dorset Trim specialises in vehicle refurbishment and repair. After becoming part of the Go-Ahead Group early in 2006 and working from Barton Park, Eastleigh, since March 2007, investments have included the installation of a paint drying oven capable of accommodating almost any bus or coach currently used by European operators and which can dry the new livery on a double deck bus in 35 minutes. From re-upholstery through to major repairs, Hants & Dorset Trim takes a pride in offering a cost effective, prompt and efficient service and is the UK's leading vehicle refurbishment specialist

View the awards of the company

Key Facts

Company Go-South Coast
Managing Director Andrew Wickham
Nature of Business Regional
Geographical Area Dorset
Isle of Wight
Revenue * £85.6m
Approx Passenger Journeys * 46.6m
Average number of employees * 1,544
Fleet size 764 buses

* for the year ended 28 June 2014.

Contact Details

Go South Coast
Towngate House,
2-8 Parkstone Road, Poole,
Dorset, BH15 2PR
Tel: (0) 1202 680 888