Go-Ahead Group and Stagecoach, two of the UK’s leading bus operators, have collaborated to launch a new report highlighting the crucial role of incorporating bus services in new residential developments, helping to integrate public transportation into emerging neighbourhoods for improved community convenience.

The report examines how strategic urban design can enhance bus provision and accessibility specifically in locations outside of metropolitan areas, while aligning with major policy shifts.

Including new case studies and reflecting significant evolution in other areas of policy and guidance including the National Model Design Code, the report updates the previous award-winning Stagecoach guidance published in 2017.

The launch was hosted online by the Bus Centre of Excellence (funded by the DfT) on Tuesday 25 March 2025 and featured key leadership figures from Go-Ahead Group and Stagecoach with the event being led by the author of the guide, Nick Small, Head of Built Environment & Infrastructure for Oxford Bus Company & Go South Coast, part of the Go-Ahead Group.

You can read the report by clicking here.

Go-Ahead has acquired Pearces Coaches, expanding its established coach operations in the UK and adding to its rapidly growing Oxford network.

Pearces Coaches provides its loyal customers with high-quality coach services, including for Oxford University and home to school routes for local independent schools.

Pearces Coaches will join Go-Ahead as part of the Oxford Bus Company and follows acquisitions in the Oxford and Gloucestershire region including Pulhams and Swanbrook coaches.

Go-Ahead has grown its coach services and is now one of the largest coach operators in the UK with over 400 coaches from the South West to the North East, serving customers such as schools, universities, local businesses and local authorities. Go-Ahead’s coach services include East Yorkshire Coaches, Excelsior and Dartline Coaches.

Miguel Parras, Group Chief Executive, Go-Ahead, said: “Pearces Coaches is a fantastic operator, with an excellent reputation and we’re delighted to welcome them to Go-Ahead. Our Oxford Bus Company has gone from strength to strength, connecting customers from a wider area with a wider range of services. We’ve grown our coach and bus services significantly in the last few years to provide additional high-quality services  for schools, local businesses and local authorities.”

Martin Pearce, Director of Pearces Coaches “We’re delighted to join Go-Ahead who share our approach in offering high-quality, reliable and punctual services to the local community. As a leading public transport business with a such a strong local presence, we know our loyal customers will continue to experience excellent service when we become part of Go-Ahead.”

Go-Ahead has continued its growth in Sweden through the acquisition of Trossö Buss.

Trossö Buss is a high-quality operator with strong connections to the local community in southern Sweden and a focus on delivering the best possible customer service. They offer local school bus services, rail replacement services and private coach hire.

Trossö Buss will join Go-Ahead Sweden, previously known as Flexbuss, which has grown significantly by winning several new contracts recently.

As well as bus services in Sweden, Go-Ahead will also start operating Stockholm’s Metro network later this year, as part of the largest public transport contract in continental Europe, serving 350 million passengers annually.

Miguel Parras, Group Chief Executive at the Go-Ahead Group, said: “Since we started operating in Sweden just over two years ago, we have grown our business significantly, expanding our bus network and establishing ourselves as the future operators of Stockholm Metro. We’re delighted to welcome Trossö Buss to our business, they share our focus on delivering excellent customer service and help us continue the growth of our business to serve even more customers in Sweden.”

Magnus and Elisabeth Petersson, Trossö Buss added: “We have operated Trossö Buss for 19 years and developed it to what it is today, from 4 to about 30 buses. It is now time to hand over the baton to Go-Ahead Sweden, who will be able to continue driving Trossö Buss to the next level.”

Go North West, part of the Go-Ahead Group, won the Recruitment and Retention Category award at yesterday’s UK Bus Awards for their Elite Driver Recruitment campaign.

They developed a fresh approach to recruitment and retention by changing perceptions of bus driving to attract new talent, making substantial investments in the entire recruitment process, involving their training academy, mentors, the recruitment team, a revamped six-week training course, successfully tripling the number of trainers.

Brighton & Hove Buses and Metrobus won the Culture Change award. Their winning submission dealt with investing in a variety of wholly dramatised full-day CPC courses, including one on understanding customer needs and expectations.

Martin Dean, Managing Director UK Regional Bus with the Go-Ahead Group, said “I am delighted that Go North West have won this prestigious award for their bold approach to recruitment and retention, ensuring a 600% increase in applications, seven times as many drivers in training, 80% of applicants new to the industry, and a tripling in the number of women drivers they previously employed – representing the communities we serve

He added: “I am equally delighted for the team at Brighton & Hove Buses and Metrobus for their culture change award. From the outset, colleagues are introduced to the company and the wide range of roles available, ensuring everyone’s valued. By celebrating the great work everyone in the depot and on the road undertakes, we are delighted to celebrate the positive impact this has on our customers.”